Brand – a marketing term that symbolizes a set of information about [bad word]  product or service; popular, easily recognizable and legally protected symbols of any manufacturer or product.
Money – a specific product which is the universal equivalent of the cost of other goods or services.
Advertising – information disseminated in any way, in any from or by any means, addressed to an indefinite number of persons and aimed at drawing attention to the subject of advertising, the establishment or maintenance of interest in him and his promotion to the market.
Trade – the onerous exchange of goods and services
Retail – selling goods to the final consumer (private person)